The Marketing Development Program (MDP) offers qualified MBA students and graduates the opportunity to immediately make an impact at Baxter. Over the course of the program, participants have a chance to deliver value while continuing to build their marketing and business skills through an intensive series of two or three rotations, each typically lasting six to nine months.
The MDP is designed to provide associates with a solid career foundation that will help shape them into outstanding marketing leaders. Associates will gain valuable experience across Baxter's three businesses, with broad exposure to domestic and global marketing, and will have the opportunity to shape their marketing careers by working in dynamic environments with experienced professionals.
As associates enter the program, each is assigned a mentor, in addition to his or her rotation supervisor. Mentors, who are experienced Baxter marketing professionals, support associates for the duration of the program. This mentor provides guidance and support for the associate’s professional growth and helps to secure rotations that align with career goals.
Broad Market Exposure
Graduating from the MDP
Qualifications
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Broad Market Exposure
The MDP provides associates with hands-on marketing experience, both strategic and tactical. Rotations include a variety of market segments and functions, such as new product development, product management, sales and e-business initiatives. In addition, at least one rotation will include exposure to a global business.
Each rotation typically focuses on different aspects of marketing as associates build their critical marketing competencies, which include:
- Conducting and analyzing market research to assess feasibility of a new product, service or business.
- Developing programs that drive product utilization and brand awareness.
- Creating pre- and post-launch promotional materials, sales training and pricing strategy.
- Directing advertising/brand agencies on the creative development for various tactical marketing programs.
- Developing business models involving multiple assumptions, results, and alternatives, and developing recommendations for new product entry.
- Developing and testing of product positioning, sales messages and sales tools for a Baxter product on a national or global scale.
Graduating from the MDP
As associates progress through each rotation, they continue to build and develop their skills, and enhance their overall knowledge of Baxter. Prior to completing the program, associates typically begin planning their transition to a regular, full-time at-will position within the company, if available and assuming acceptable performance. As they do so, they have access to a variety of resources to help with the transition, including their mentor, the program manager, and past MDP supervisors and alumni.
Qualifications
Baxter looks for MDP candidates with strong prior business experience who have:
- An MBA degree;
- Three to five years of marketing or related business experience;
- Exhibited leadership through campus activities and work experience;
- Foundational skills in the core marketing competencies: Strategic Planning, Competitive Intelligence, New Product Development, Communication, Messaging and Branding, Market Research, Decision Analytics, Customer Advocacy Development, and Pricing and Reimbursement.
- Key characteristics of Baxter’s most successful marketing professionals, who are: energetic, analytical, able to work in a matrix environment, curious, motivating, creative, entrepreneurial and pragmatic.
There are two ways to apply, depending on which college candidates attend:
- Method 1: Students from the University of Chicago (Illinois), University of Michigan (Ann Arbor) and Northwestern University (Illinois) should visit their college placement office to determine when Baxter representatives will be on campus and sign up for interviews.
- Method 2: Students from other universities who meet the MDP qualifications may submit their resumes through the Careers link at www.baxter.com. The MDP program manager will contact candidates whose skills match MDP needs and requirements.
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